With SMS texting, businesses can give customers that sense of reassurance, letting them know exactly what to expect, keeping them updated in real-time, and making them feel confident that everything is handled. Here are some Reasons Why You Should Use SMS as a Business Service.
1. Order confirmation and delivery updates
As far as delivery goes, SMS is pretty quick, and it’s also efficient – taking only seconds to reach a vast audience. It’s rare to get such a quick and fast personalized message to an audience with that kind of speed.
2. Personal SMS
Because it’s directly sent to each individual client, SMS is a very personal message. Mobile phones are very personal devices, so people will often respond with more personal immediacy. You can improve this still further by delivering it as a personal message to each individual. This is sure to grab their attention
3. Gather Feedback
Keeping your finger on the pulse of employee sentiment can be a major challenge, particularly if your organization is experiencing rapid growth or change. Emails aren’t very effective at conveying how your colleagues feel about company culture or new policies, but SMS can be.
4. Simple and easy
Due to its simplicity and reach, SMS has become a globally adopted communication channel. Everyone knows how to open, read and text a message. Moreover, thanks to the limitation in length (160 characters), messages are small, direct, concise and go straight to the point. And who doesn’t like it sweet & simple?
5. Global marketing
Text messages are designed to reach anyone who has a reasonably modern mobile device and a cell phone signal. So you can reach millions of people in an instant, anytime, anywhere.
It’s estimated there are up to 7 billion mobile phones in daily use today, so SMS is one of the few technologies that are universally synced between all of the global mobile phone operators. You can reach the world with text messaging.
6. Ensure Safety
SMS is invaluable when timely communications are of the essence and employees need to know what’s going on. Be it inclement weather or a security breach, when an urgent situation arises at the office, and you need to let your employees know how to respond and stay safe, you can do so instantly by sending automated SMS updates to your entire staff. Trigger pre-written messages to send instantly to each staff member’s personal device, no matter how many employees you need to reach.
7. Billing alerts
When you’ve already paid for parking, nothing is worse than running out of time and getting a ticket. PayByPhone uses time-sensitive SMS texting notifications to help prevent that frustrating experience. They send you a text 5 minutes before your meter expires to give you a heads up. Helping customers avoid fines, they now send more than 3 million alert texts a month.
8. Appointment reminders
Prompt and thorough treatment for every patient is the number one priority for the Arkansas Children’s Hospital. With more than 400,000 patients a year, appointment no-shows were a problem. They prevented patients from getting proper care and cost the hospital tens of millions of dollars a year.
